Press releases.
noun; an official statement delivered to members of the news media for the purpose of providing information or making an announcement.
The skinny.
Are you talkin’ to me?! Seriously, you got somethin’ to say to me?! Oh, you do? Great, we should probably write a press release and share it with the world.
Why?
Because thanks to the rise of the 24-hour newsroom, journalists are always on the hunt for new and exciting stories.
Let us help you put yours to (proverbial) paper and you’ll be well on your way to increasing your brand’s exposure, lifting website traffic, boosting sales and potentially securing media coverage. Boom!
This gig includes:
Interviews when required (via phone, video call or face-to-face)
Content creation (including keyword research and SEO)
Approval process management
Sub-editing and proofreading
Looking for something else?
Content strategies
content [ˈkɒntɛnt]
noun; something that is to be expressed through some medium, as speech, writing, or any of various arts.
Website copy
website [ˈwɛbˌsaɪt]
noun; a set of pages of information on the internet about a particular subject, published by a single person or organisation.
Blogs
blog [blɒg]
noun; a regularly updated website or web page, typically one run by an individual or business, written in a conversational tone.
Articles
article [ˈɑːtɪkl]
noun; a piece of writing on a particular subject in a newspaper or magazine, or on the internet.
Social media posts
social media [ˈsəʊʃəl ˈmiːdiə]
noun; forms of electronic communication through which users create online communities to share information, ideas, personal messages, and other content.
Ghostwriting
ghostwrite [gəʊstraɪt]
verb; to write for and in the name of another.
Enewsletter content
enewsletter [iːˈnjuːzˌlɛtə]
noun; a newsletter published in electronic form.
Email template copy
email [ˈiːmeɪl]
noun; messages distributed by electronic means from one computer user to one or more recipients via a network.
Media pitches
pitch [pɪʧ]
noun; a brief letter, email or phone call offering a news story to a journalist or editor.
Ebooks
ebook [ˈiːbʊk]
noun; a digital book consisting of non-editable text, images, or both, readable on a computer or other electronic device.
Design
design [dɪˈzaɪn]
noun; the art or skill of combining text and pictures in print or digital publications.
Consulting and mentoring
mentor [ˈmɛntɔː]
noun; an experienced and trusted adviser.
“Steph is fantastic to work with. She’s got a keen eye for detail, she’s prompt, she’s on-the-ball, flexible and really friendly, too. Because Steph previously worked on the other side of the fence as a full-time editor, she immediately understands what I need from contributors and is able to deliver every time. It also means that she is particularly empathetic when we are on deadline and is able to work around my schedule.”
— Jo-Anne Hui-Miller, Editor / Inside Retail Australia